ATOMIC have been making skis since 1955. The main factory was opened in Altenmarkt in 1971 and is the workplace for 600 experts, who work tirelessly day after day to improve ATOMIC skis using new materials and intelligent innovations. Even though ATOMIC products have become true high-tech products, one detail has not changed since 1955: every ski is handcrafted with the greatest care. We build skis designed to allow every skier to achieve his or her goals. This promise can only be met by people who embody the pursuit of unrivalled performance, adventure in powder and the perfect day on the slopes. This is why every ATOMIC ski oozes the care and the passion with which it was handcrafted.